Design Statement

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Fruits Do Not Get AIDS

The Androceu group was approached by Gapa, to develop a video of up to 30 seconds alerting the population, especially the youth, about Hiv. To bring awareness about the disease, the Fruits don't get aids design team choose to make a humorous and entertaining video to catch the public's attention, and to warn about the importance of using protection. The design team's inspiration was the widespread use by adolescents and young adults of certain fruit emojis to refer to body parts. So the group choose these fruits as the main theme of the video.

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Design interview of the day

Read the latest interviews and conversations on design, creativity and innovation between design journalist and world-famous designers, artists and architects. See latest design projects and award-winning designs by famous designers, artists, architects and innovators. Discover new insights on creativity, innovation, arts, design and architecture. Learn about design processes of great designers.

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