Initiated by the running shoes campaign's core message 'Let the Run Tell You Why', the installation would inspire the runners their reason of running through an innovative running experience. The design team created an immersive installation inside a mobile truck and let it stop by different targeted running spots for the shoes trialling. On beyond, the installation would need runners to drop down their reason for the run and share through social network to inspire the others.
Puzzle Facade transforms the Ars Electronica Center (Linz, Austria) into a giant Rubik's cube. The participant interacts with the interface-cube. This cube holds electronic components to keep track of rotation and orientation. This data is sent to a computer with a software that changes the lights and color of the building in correlation to the handheld interface-cube. The strong spatial connection between the architecture (AEC building), the referred object (Rubik's cube) and the designed tangible interface (interface-cube) enhances the site-specific aspect of the project.
VUX is the new era of appliance control in the field of kitchen appliances. With the light projection, VUX enhances kitchen experience with virtual control surface. The networked devices in the kitchen can be controlled from a central interface projected on the different areas of the worktop depending on the needs of the user.
SporTV is Globo’s sports network, the largest in Brazil, and has three channels with 24-hour sports. For the 2014 FIFA World Cup, Sportv built a semi-spherical structure made of glass and metal at Ilha Fiscal’s courtyard, close to the shore, and using its own reflex on Guanabara’s Bay to create an illusion of continuity of the structure, creating a studio integrated to the city through reflexes on the water, putting modern elements and together with classic architecture, enlarging the possibilities of interfere in settings of programs, as well as changing Rio's landscape.
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