Once Upon a Rabbit Animated Short - Design Statement

Design Statement

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Once Upon a Rabbit

Once Upon a Rabbit is an animated design project inspired by cultural details of the Lantern Festival and childhood visual memory. The work establishes a soft, expressive visual language through a hybrid of dimensional form and hand drawn sensibility, creating imagery that feels both structured and playful. Recurring motifs such as the rabbit and Tangyuan, rice balls, are used as visual anchors, while motion, rhythm, and composition emphasize atmosphere and continuity, resulting in a cohesive design experience rooted in warmth, familiarity, and cultural resonance.

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Good design deserves great recognition. Everyday, we are pleased to feature amazing designers who create original and innovative designs, amazing architecture, stylish fashion and creative graphics. Today, we are presenting you one of the World’s greatest designers. Checkout an award-winning design portfolio today and get your daily design inspiration.

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