Design Statement

Responsive Spaces

Tradeshow Highlight

Sunday, 29 September 2024

Steel City

The Steel City is a stylized model depicting the steelworks of the future. It consists of semi-transparent acrylic models placed on a led-wall, which serves as a screen for demonstrating various use-cases by literally making the Steel City glow: when selecting one of the scenarios at the terminals, users trigger animations which visualize the processes and work-flows of the steel plant in a firework of light and color projected through the acrylic models on top. The whole experience is extended by a professional layer of information, accessed at the terminals via a unique haptic interface.

Responsive Spaces

Interactive Exhibit

Saturday, 28 September 2024

Pitch

Yogi Berra was a baseball icon. The museum dedicated to his greatness in Little Falls, NY, was looking for a modern and fun sparkling way to deliver his spirit to young and old. Responsive Spaces provided an easy to engage with, interactive exhibit which presents the physics of baseball to all visitors. The goal was to be convenient enough for indoor use while at the same time deliver some ball whirling action. By combining stylized illustrations with high-tech sensor magic Responsive Spaces created an installation, which meets all prerequisites and most importantly, is lots of fun to play!

Willy Lai

Redesign

Friday, 27 September 2024

Macys Website

Macy's website allows customers to shop Macy's offerings online, and includes a host of shopping and style-oriented features. In 2019, Macy's website was redesigned with a clean, simple, and fashion-inspired design. As a result, user engagement increased dramatically following the launch of the new design.

Rafael de Araujo

Opening Title

Thursday, 26 September 2024

Pop Up Magazine

The project was a journey to explore the Escape issues (theme for 2019) abstractly and fluidly, showing the changes, new things and consequences from that. All the visuals are clean and comfortable to watch, contrasting with the uncomfortable reality from the act of escape. The design is constantly changing and the morphing shapes in the animation represent the act of readaptation, caused by some sort of situation. Escape has different meanings, interpretations and the point of view varies from playful to serious.

Artmask group

Presentation

Wednesday, 25 September 2024

Poznan Marathon Medal

The idea of the medal animation was the 20th anniversary of the Poznań Marathon. The small elements and particles that make up the medal symbolize each year of the marathon and each runner. The medal's lanyard is printed with historical photos from all Poznan marathon editions arranged in chronological order and has a quote "I left footprint in Poznan". The reverse of the medal is dedicated to Maciej Frankiewicz, the president of the City of Poznan, who is the creator and patron of the Poznan Marathon.

Puzzle Lai Meng Tak

TV Commercial

Tuesday, 24 September 2024

Macau Light Festival 2019 TVC

Themed as explore the light this year, Macao tourism mascot mak mak will join local and visiting spectators to explore four glittery routes and Macao’s evolving cityscape over the last two decades through different angles in the art of light. The adventure will be reminiscent of stories and memories belonging to the people of Macao, and evoke the joy brought by celebrations of the 20th anniversary of the establishment of the Macao sar.

Design Statement

Steel City

Pitch

Macys Website

Pop Up Magazine

Poznan Marathon Medal

Macau Light Festival 2019 TVC

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Steel City

Pitch

Macys Website

Pop Up Magazine

Poznan Marathon Medal

Macau Light Festival 2019 TVC

ABOUT ME

RECENT POSTS

NEWSLETTER

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER