Design Statement

Design Statement

Design Statement featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Moose Piss

The project was elaborated to promote Moose Piss beer, created through the collaboration of Hermoso Compadre and Nordic brewery. The purpose of the animation was to tell a playful story of how the beer was supposedly created. A modern style of illustration was used, with strong colors that emphasize the humorous purpose of the work. It was done using the traditional frame-by-frame technique, to give more life and personality to the characters.

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M Genius

It is a visualized mathematical function application (VMFA) for young students. Parametric design is adopted in the VMFA to make math symbols simply. It is represented in interesting parametrical shapes that can be printed by 3D printer. After adjusting mathematical parameters, mathematical functions can be easier understood by students. Meanwhile, it enriches the meaning of interaction. Gamification is to increase students' interests of learning mathematical functions. It's really a funny solution for the young generation to get knowledge.

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Contact Centre

Contact Centre Communication Platform is a “Experience Centre” that offers proactive sales and services with analytical support, complementing digital channels. With this new technology approach, call experience is analysed during, before and after the call. With this analysing this platform proactively solve the problems of Akbank's customers at the source without creating a new call. With AI engine, platform also gives smart insights to users to ease their life and help them make more sales. New friendly brand identify talk with users like a human to make them feel as a friend.

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VFit+

VFit+ well-being application aims to control integrated Vestel's smart devices. It displays the data received and provides data support to the users according to their own preferences. VFit+ app is designed to track users' personal daily activity, body composition, heart rate, sleep quality, and water consumption. Users can motivate themselves by sharing their activity with others. VFit+ aims to introduce some challenges to create more engagement between users and bring communities together.

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MG iSmart

SAIC's brand MG was challenged with a new market rollout and needed a custom HMI solution to support this strategic initiative. The design embraces new technology trends centered around connectivity digital touchpoints and smart assistants with an intuitive interface that strengthens consumers' emotional relationships with both the vehicle and the MG brand.

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Future of Banking

Ms. Wu created this video for Julius Baer to explain the working method of their new digital product for their potential investor. From concepting, storyboard, style frames design to animation, she figured out how to visualize the difference between heavy workflow, digitalization and new era. She added visual metaphors to increase uniqueness. Creative thinking and techniques were utilized to create a video with a clear story narrative and visual attractions. This video showed the beautiful future the new digital product will bring.

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