Design Statement

Design Statement

Design Statement featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Digital Panorama
Consumer Electronics Film
Saturday, 15 April 2023

Grundig Heinzelmann 75th Years Edition

Grundig Intermedia GmbH’s roots lie in the traditional German company, Grundig, which was founded in 1945 and achieved world fame with its radios and televisions. After the Second World War Germany was in ruins and so were most radios but new production was tightly controlled by the allies. Radio dealer Max Grundig saw an opportunity and built the ‘Heinzelmann’, a Grundig radio without tubes that was not officially a radio. And this was the same legendary design that was brought to life today.

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Bruno Cintra
Beer
Friday, 14 April 2023

Moose Piss

The project was elaborated to promote Moose Piss beer, created through the collaboration of Hermoso Compadre and Nordic brewery. The purpose of the animation was to tell a playful story of how the beer was supposedly created. A modern style of illustration was used, with strong colors that emphasize the humorous purpose of the work. It was done using the traditional frame-by-frame technique, to give more life and personality to the characters.

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Not Real
Motion Design
Thursday, 13 April 2023

RingCentral - Message, Video, Phone.

RingCentral is the #1 business communications platform, bringing everyone and everything together to get work done. NotReal developed an overview video to showcase everything this powerful app can do, so viewers can get a glimpse of how broad and complete this product really is. There's the coexistence of three worlds: Real, the user point showed through realistic work situations. Digital, conformed by deconstructed UIs that highlight specific features of the app. And Abstract, to describe general functionality. Throughout the video, there's a team creating a product through the app.

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Zi Quan Lim
Motion Graphic Design
Wednesday, 12 April 2023

134340 Music Video

134340 is a short music video and visualizes the titular song of the same title. In response to the lyrics, the video redesign dwarf planet Pluto as a white ball wanders through multiple dimensions of space. It contains simple geometric shapes modelling and keyframe animation of 30fps. The color palette consists mainly purple and blue to fit the space aesthetics of the video. The music video captures a 2D effect art style known as Cel Shading and combines animations into the 3D elements. 134340 project was entirely crafted and composed in 3D software Cinema 4D in a span of 2 months.

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Star
Infotainment System HMI
Tuesday, 11 April 2023

MG iSmart

SAIC's brand MG was challenged with a new market rollout and needed a custom HMI solution to support this strategic initiative. The design embraces new technology trends centered around connectivity digital touchpoints and smart assistants with an intuitive interface that strengthens consumers' emotional relationships with both the vehicle and the MG brand.

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Vestel UX/UI Design Group
Smart Home Mobile Application
Monday, 10 April 2023

Vestel Evin Akli

Evin Akli which is a mobile application and Television application developed for users to control and monitor their connected home appliances remotely anytime. Thanks to the similarly designed interface and experience design, learning to use and control the newly added devices takes short time for users. Architecture of Evin Akli mobile app supports to add new devices, functions and features with its flexible structure open to development.

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